BrownHerron Discussion Guide: Jim Collins' Good To Great -- The Book That Followed Built To Last

Given the enormous success of Built To Last, which Jim Collins wrote with Jerry Porras, there has been intense interest in Jim's follow-up work, Good To Great. Collins led a team of people to investigate how companies successfully moved a good organization into a great one. This SuccessTools discussion guide was developed to share a number of critical lessons from the new book, including: 1) why it's important to pick the right people, 2) why you have to face brutal facts, 3) why you need a simple concept to drive your entire business, 4) why it's crucial to become rigorously disciplined, and 5) why technology is best used to accelerate, not steer, a business. SuccessTools is a BH SmartDoc which provides a way to think about and start a key element on a management to-do list. BH SmartDocs are published by BrownHerron Publishing and are sold exclusively by Amazon.com.